Flow Builder is a no-code, visual workspace for designing automated WhatsApp conversations. Instead of writing code, you drag nodes onto an interactive canvas and connect them to create step-by-step customer journeys — menus, qualifying questions, appointment bookings, order flows, and more. Choose from over 13 industry-specific templates (Bakery, E-Commerce, Education, Healthcare, Hotel Booking, and more) across 6 languages to get started in minutes, or build from scratch. The editor handles alignment, spacing, and connection rules automatically, and you can add conditional routing to branch conversations based on customer replies.
How a Flow executes
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Customer
Customer Input
Customer sends a message.
3
System
Evaluate Match
Check if input matches any option or condition.
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2
3
4
2
System
Look Up Step
Find the current flow step.
4
Bot
Run Actions
Send menu, image, text, and move to next step.
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1
Customer
Customer Input
Customer sends a message.
2
2
System
Look Up Step
Find the current flow step.
3
3
System
Evaluate Match
Check if input matches any option or condition.
4
4
Bot
Run Actions
Send menu, image, text, and move to next step.
📊 Free Monthly Limits: Running built flows is Unlimited. AI-generated flows (via the "Generate with AI" button) are limited to 20 generations/month. Building manually by drag-and-drop is always free.
Browse and organise your flows — categorise and tag them so a growing library stays manageable.
Start from an Industry Template — choose from over 13+ domain-specific, prebuilt flows (e.g., Bakery, E-Commerce, Education, Healthcare, Hotel Booking).
Multi-language Filtering — filter templates natively across 6 supported languages, allowing you to instantly deploy localized conversation trees without manual translation.
Visual Flow Editor — design step-by-step conversations on an interactive canvas. The editor handles alignment, spacing, and connection rules automatically.
Conditional Routing — build complex conditional pathways and branching logic based on exact customer replies.
Fallback Logic — automatically send a default retry message if the customer's input doesn't match any available options.
Choose "New flow" and start from an industry template closest to your goal (e.g., E-Commerce or Booking).
2
Step 2
Design on Canvas
Use the full-screen editor to drag in nodes, add messages, buttons, and connect pathways.
3
Step 3
Add Conditions
Set up branches based on customer replies and define a fallback retry message, then save and activate.
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1
Step 1
Select a Template
Choose "New flow" and start from an industry template closest to your goal (e.g., E-Commerce or Booking).
2
2
Step 2
Design on Canvas
Use the full-screen editor to drag in nodes, add messages, buttons, and connect pathways.
3
3
Step 3
Add Conditions
Set up branches based on customer replies and define a fallback retry message, then save and activate.
Tip: Start from a template closest to your goal and adjust it — it's far faster than building every branch from scratch, and the structure is already sound.